Blog | Page 1 | Apptuse

Thu Feb 09, 2017

Migrating from Shopo to Apptuse

Need to migrate your online store from Shopo? We’ve got you covered with our Shopo migration solution. We will help you set up a new online store, integrate your existing payment gateway and also set you up with logistics providers. Want to bring your existing inventory from Shopo to Apptuse, we have a team on hand to help you do the same. Here are the steps to get started Create your Apptuse Account - Signing up with Apptuse is easy and takes less than a minute.

Mon Jan 16, 2017

Run your business on your phone, in your own language!

At Apptuse we want to power individuals and businesses all over India to start selling products they make, in a language they understand. So today we are launching the new Apptuse Ecommerce app with support for 12 Indian languages. What can the app do? You can sign up, manage and grow your ecommerce business right from your phone. What’s more - you can set up an ecommerce store + mobile commerce apps + app POS + sell on multiple marketplaces from one single platform - your Apptuse Dashboard - we are enabling businesses to go truly Omnichannel!

Mon Aug 29, 2016

7 easy ways to track your competitors

Want to to know what your competitors are up to? Here are 7 simple ways to keep an eye on them! Competitors play a major role in every business. If you know what your competitors are offering and at what range, it helps you place your products in the market. Understanding your competitors hence plays an important role in your business. Studying the competitor pricing strategy gives you an idea on how you should set the prices of your products.

Mon Jun 06, 2016

How to write great headlines

Want to write great headlines, and even better content? Start with the headline first. Of course, you’ll need to have a basic idea for the subject matter of your blog post, article, free report, or sales letter. Then, simply take that basic idea and craft a killer headline before you write a single word of the body content. Why? Your headline is a promise to the readers. Its job is to clearly communicate the benefit you’ll deliver to the reader in exchange for their valuable time.

Fri May 20, 2016

How to price your products/services better online?

Pricing is an art that requires knowing your customers well and what they’re willing to pay, as well as what your competitors are charging. If you price your products correctly it can enhance how much you sell, creating the foundation for a business that will prosper. Getting your pricing strategy wrong will create problems that your business may take forever to recover from.. To price your products correctly, you should know your:

Tue May 10, 2016

Facebook Audience Insights

It is extremely difficult and almost impossible for every marketer to know his audience or customers personally. At the same time, it’s also very crucial for him to know the characteristics of his audience to ensure that he can meet the demands of his audience. What if you were able to learn more about your customers and group them as per their characteristics and behaviour patterns online? Facebook makes this possible by a functionality called audience insights.

Thu May 05, 2016

Deep Linking - Let’s get redirected!

We all receive notifications through apps, which when clicked on, take us to the intended page instead of the app’s home page. Wondered how that happens. It takes place through something called ‘Deep Linking’. Deep Linking refers to how the links for an app that notifies the user about certain things work. They are links that take you to a specific page, basically a call-to-action push notification, that redirects you to the mentioned page, rather than the home page of an app or a website.

Tue May 03, 2016

Optimized search now possible with Smart Search

Ever tried to search for a particular product on an app but couldn’t find it because you didn’t remember the exact name of the product? Happens to the best of us. Which is why Apptuse has come up with an advanced Smart Search. What is Smart Search? Smart Search is an advanced search engine that allows you to search for any keyword related to the product and gives you quick results with the inputs.

Mon May 02, 2016

New Age Advertising : Facebook Canvas

It is a well known fact that today, people are spending much more time on their mobile than they used to. What’s remained a big challenge for the advertisers is how to make their brand and product stories interesting and effective for their customers. Facebook Canvas helps the advertisers to share information in a better way after people click on their ad. The information offered after someone clicks loads quickly unlike how it used to be shown in banner ads - landing page era.